Quote:
Originally Posted by Dackelone
Some highlights:
The interview takes place at the BMW M Studio in Garching, home of BMW M. The building that houses the M Studio started as the manufacturing room for the first BMW M3 (the DTM cars).
An M car is about motorsports and emotion - the way it looks and the character of the car. Going forward, it’s important for M to keep its character. It’s not so much about the specific technology of the car. It’s about the character and the technology fitting the car’s overall concept and character. An M3 for instance in the year 2030 will be an M3 regarding character, despite its exact technology not being known right now.
BMW M sees autonomous driving as a very good add-on feature for M cars. In the future, if that feature is available for M cars, it will be really helpful for slow moving traffic or traffic jams so you can relax and let the car drive itself because it’s no fun anyway, but as soon as the road clears or if you’re on the track then you’re driving yourself.
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Conducting the interview in a “very special room” with a 30-year history doesn’t change the fact that BMW abandoned its Motorsport heritage.
Why has Mercedes AMG been dominating F1 for the past 4 seasons while BMW’s M Division continues to sit on the sidelines?
BMW’s iconic Motorsport Division that produced the E28 M535i, E30 M3, M-Coupes, Z8, E39 M5, E46 M3, etc., simply doesn’t exist anymore. BMW has completely abandoned its Motorsport heritage by putting mass-produced, overly-boosted, standard BMW engines in their techno-gadget M-cars. This is the so-called “character” of today’s M-Cars, and it all signifies the end of a once great era for BMW’s Motorsport Division.