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      07-05-2019, 01:09 PM   #27
nik14
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Drives: E39 E46(2) E90 F30 G01 G20
Join Date: Apr 2019
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Quote:
Originally Posted by joshuastein55 View Post
I guess the rumors were true.

Hopefully the new CEO will push BMW to be more focused on driver's cars again.
The downturn started before Kruger, so he should not take the blame for that. Under his watch some of the earlier missteps were partially redressed . For instance the G20 is an improvement over the F30. The current 5 is a better driver's car than the former one. The G01 is pretty good as a driver's SUV.

As for BMW returning to its roots with the driver's focus some of us wish for, I'd say fat chance. BMW, and all auto makers have way too much to worry about with electric cars, driverless cars, and the potential that fewer may want or need cars as services like Uber flourish.

Not to mention that BMW has dramatically increased the number of vehicles delivered by making their cars appeal to a wider audience. With all these changes in the auto industry and the substantial investment they demand, BMW will not be able to cater to a niche, albeit very loyal, customer group.
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