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      02-26-2024, 02:09 PM   #10
Dan B
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Drives: 2024 M440i xDrive Gran Coupe
Join Date: Mar 2023
Location: Chicago NW Suburbs

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Quote:
Originally Posted by ForensicBimmer View Post
I just spoke with two dealers and they're telling me that when you build a model online from the website that you don't get any incentives or discounts like you do if it was a car already on the lot.
Does that sound right? Seems weird.
I think it makes sense for the dealer. It costs them money to have a car sitting on the lot so they will be motivated and accept less profit. The online build doesn't cost them anything.

With that being said, that does not mean you have to pay MSRP for an online build, I wouldn't, and I didn't. If they can discount the car on the lot they can discount it when you order it.
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