Quote:
Originally Posted by Canuck335
Quote:
Originally Posted by ecaedus
bmw won't price this car competitively against the model 3. cost and battery production limit and the fact they are a ICE focused manufacture pretty much determines this is a small volume car at best. aimed at recouping some lost sales to model 3 from 3/4/5 series.
I expect the top range i4 that's coming out to start at $70K before options and incentive. the lower versions starting at $60K a year later.
it's a competitor to Tesla in the sense that you need to pay up to distinguish yourself from the plebeian model 3 drivers that are everywhere these days.
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So it'll be another car for the BMW fanbois. |
Not just BMW fans, but all luxury car buyers will feel more at home with a luxury brand EV than the more utilitarian Teslas. I think BMW would be smart to show this contrast and stay true to their luxury car roots (at least in the US) instead of simply making a German version of a Tesla.