Full post:
http://thebuildjournal.com/photos/au...fore-after-m3/
When I first started doing automotive photography, I did a ton of research on equipment. Things like camera body, lens, polarizer filter, flash diffuser, lens hood, blah blah. I figured if I use the same equipment as the pros, I’d get the same shot.
Wrong.
Although you have the equipment to process the raw information necessary to create a great image, you need some sort of image editing program to really get to control all the information in post. When I say information, I mean settings like exposure, contrast, highlights, shadows, whites, blacks, tone curve, histogram, etc. I won’t go over in detail about what each of those settings do, but I will go over some before and after pictures to show you how important post editing can be. Here are some images I took from a recent shoot and I’ll touch briefly on what adjustments I made.