Guilia's except for the Quad leases super cheap. Based on data collected on leasehackr they were offering the cheapest leases this year along with the Infiniti. So if someone were on the hunt for a bargain entry level sports sedan, the Giulia would be a top consideration.
The few people you have first hand knowledge of switching and being happier means nada. That statement carry no tangible significance whatsoever from a statistical point of view. Also, the bit about exclusivity is quite comical when it's the byproduct of a car with low demand, at least when compared to its main rivals. That's not necessarily a good thing for Guilia fans.
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Prior's: E36, E46 x2
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