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Elegant but...
Ultimately Deja Vu.
BMW; the C class become prominent through a design driven push. This car while classically BMW is frankly not a jump in design.
I know this is a critical segment but in a time where there so many exciting offerings from the competition, doesn’t BMW want to be making a stunner to stand out?
Dealing with multi brands in the automotive segment, overwhelmingly the feedback from customers has design as top 3 priority and this car needs a little more in my humble opinion to wow its buyers.
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