Quote:
Originally Posted by tgrundke
Supply and demand, everyone.
Demand has dropped, but there was a corresponding supply collapse as factories closed. It's going to take months for that balance to return, so no need to offer the same level of incentives. Those who want (and need) a car will pay.
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Yup, for those expecting better deals during the pandemic, this is a perfect example of how the pandemic is actually having the opposite effect. When supply is significantly diminished with only a slight decline in demand, there is no incentive to sell at deep discounts. This isn't exclusive to BMW, this is across the auto industry.