Quote:
Originally Posted by jmg
Those who could not afford a true M car can now suddenly get their foot in the door with an M Performance car. It seems to be working, because I think it's going to do well.
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Had the M340i still be named the 340i, it would probably be exactly the same as a fully spec'ed 340i M Sport without the badges.
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Some people just don't want the harshness of a M car for a daily commute. As for price, a M2 is not exactly expensive, let alone a 2-year old slightly depreciated M3/M4. Even new I don't think an extra $10k is going to break the bank.
The M340i will have a LSD, which didn't exist on the 340i. Also xDrive isn't on the M2/M3/M4.