Quote:
Originally Posted by Germanauto
These sales threads always amuse me because as enthusiasts we really don't care. The more cars BMW sells and the bigger the company they become, the more they water down their brand heritage.
On paper BMW is not supposed to sell as well as Mercedes, Audi, Lexus etc. A focused automaker producing the "ultimate driving machine" is not supposed to chase volume. But the fact that they do speaks volumes about the priorities of management over the past 15-20 years.
Thank god for the M2.
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Spot on and is beating last Septembers figures really a thing, wasn't that peak pandemic?