[buckybadger]

Also sales are more postive and strong in US as compared to Asia. BMW should still prioritize what the US market wants and be loyal, don't just jump and shift to Asian markets asking big grille's.

I think BMW is smart, they have diversified which is fine because they use all that cash to still make engaging cars. M2 being the prime example and the new M3 not far behind (except the weird design). So overall everyone wins and BMW continues to thrive. So in my opinion they haven't forgotten the enthusiasts.