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      04-11-2019, 12:15 PM   #4
MT4life
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Drives: 2018 340i: Last MT 3er in US
Join Date: Jul 2018
Location: Carolinas

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Quote:
Originally Posted by mkoesel View Post
Every every product feature decision is - to one degree or another - subject to marketing considerations.

Looking for technical justification for product content is mostly a dead end game. You could relentlessly quest for any engineering-related motivation for a corporation not offering some feature, find absolutely nothing, victoriously declare that no limitations exist, and still be no closer to knowing what the product would/could/should look like in its final form than before you started.

A big part of marketing is about telling stories - stories about why products are the way they are. And as we know from watching movies and TV, sometimes stories are totally true, sometimes they are merely based on true events, and sometimes they are totally made up.

The one thing you can be pretty darn sure of is that if a product doesn't exist, it probably would not generate profit. At the very least, you can be sure that lots of smart people crunching through lots of data determined that the risk of such a product being unprofitable made it a poor case for further pursuit and investment. And on the other side of the coin, if a product does exist but performs like absolute crap in the marketplace, well, some of those people probably got fired. Unless the poor performance is due to shoddy craftsmanship, in which case maybe the engineers get canned and the marketing guys get to live on and tell more stories.
All good points and I agree.

I personally think it will be all marketing and a little tune sort of like MPPSK on a 340. It's so easy to do on a turbo car they'll just boost AT to make it look better than 6MT and then someone will figure out how to tune 6MT M3 to the same levels and beyond of AT M3.

Bottom line I wouldn't worry about published HP if you really want a 6MT M3 just like I do.
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