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"I honestly think if BMW gave the 3-series Merino leather and nicer materials and multi-contour seats (US doesn't get this sadly) a lot of 5-series owners would switch. The new 3 is also extremely close in interior dimensions to the 5 despite being a "compact" car. Interior materials and a V8 are the only things holding it back from capturing the 5er's market."
I completely agree. I only changed from a 3 series to a 5 series for those reasons. I don't expect BMW to give me the better leather, etc. for free; I was and am willing to pay for it. But the company doesn't give us the choice.
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