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Originally Posted by N & M
Ultimately Deja Vu.
BMW; the C class become prominent through a design driven push. This car while classically BMW is frankly not a jump in design.
I know this is a critical segment but in a time where there so many exciting offerings from the competition, doesn’t BMW want to be making a stunner to stand out?
Dealing with multi brands in the automotive segment, overwhelmingly the feedback from customers has design as top 3 priority and this car needs a little more in my humble opinion to wow its buyers.
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I, like many other drivers, prefer an understated design language and we haven't actually seen this car yet!! I wouldn't move to MB as the brand has never really appealed to me and their new single flat screen dashboard is (to my eyes) horrible, lacking any driver focussed appeal
That said, I do agree they could be a little more adventurous in the design studio!! Maybe they should hire some French or Italian design students!!