Quote:
Originally Posted by Lucky1
Quote:
Originally Posted by SportySpice
BMW could choose to become a niche player, building a limited set of heavy steering, manual cars with stiff suspensions that appeal to enthusiasts (only). Or they can try to figure out the right mix of models to remain a volume manufacturer. Regardless of what the end state will be, I applaud the willingness to make tough decisions to build a profitable portfolio.
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Can't they do both? |
Apparently they didn't think they can, was there any manufacture able to?
I suppose Caddlic tried, and look at it, almost all of its sedan is getting shut down..., auto journalist loved CTS driving experience, the market outside enthusiasts didn't cared...
Had Caddy done with better interior then who knows, though that would probably make it more expensive and stop being "value" proposition and just have to be better than the German equivalent everywhere.