Quote:
Originally Posted by Alan l.
The new 4 series grill is so bad BMW has to keep spending money on PR to try to justify it.
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You hit it right on the money! There is no getting around that no matter how much BMW spends on carefully placed shots and positive PR, the design isn't very good to me and a lot of other people. It can (and probably will) be great to drive but I'm not spending a lot of money on an ugly car.
It's also not the usual hemming and hawing over a weird LCI or the "curvy" F80/F82 or a pointless Coupe-UV and then buying it later, but actual genuine dislike for these oversized grilles that are making people legitimately stick with their current car or go to another brand!