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      05-10-2021, 05:52 PM   #1
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The Driving Sound of the first-ever electrified BMW M (i4 M Performance)

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      05-10-2021, 07:12 PM   #2
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BMW M IconicSounds Electric:
https://www.press.bmwgroup.com/embed/vaHfksyXtq


https://www.press.bmwgroup.com/globa...ctrified-bmw-m

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BMW M GmbH and Hans Zimmer co-develop the emotionally engaging driving sound for electrified BMW M models.Ongoing expansion of the range of sounds for electric vehicles. BMW IconicSounds Electric enriches electric mobility with a fascinating and unmistakable sonic experience. Collaboration with the Academy Award winner produces a new, characteristic driving sound for the BMW i4, the M version of the BMW i4 and the BMW iX

The future of driving pleasure is electric, locally emission-free – and characterised by a typically BMW sporting flair expressed not only in dynamic talent, but also through an emotionally rich aural experience. BMW IconicSounds Electric brings an unmistakable sound portfolio to BMW models powered by a fully electric or plug-in hybrid drive system. The collaboration between composer and curator Hans Zimmer and Renzo Vitale, Creative Director Sound at the BMW Group, has produced a distinctive driving sound which customers will soon be able to experience in a version developed specially for electric BMW M cars. “Every BMW has its own character, which is reflected in the sound it makes,” says film music creator and Academy Award winner Zimmer. “So for the electrically driven BMW M models we have developed a driving sound which accentuates their emotional driving experience particularly vividly and ensures their performance can be felt with even greater intensity.”

Hans Zimmer had previously been involved in the development of an inspiring ready-to-drive sound for electrically powered BMWs which instils a sense of excitement at the prospect of electric driving when the Start/Stop button is pressed. The latest chapter in this collaboration covers drive sounds for the BMW iX and BMW i4, including a differentiated sound for the M-specification version of the BMW i4.

While the hush of electric driving offers an unprecedented level of comfort, the driving experience loses a degree of emotionality. This is where BMW IconicSounds Electric steps in to put smiles on the faces of customers keen to experience Sheer Driving Pleasure with all the senses. In the future, electric driving pleasure will be enhanced by acoustic feedback to every movement of the accelerator. Like the on-board driving modes selectable at the touch of a button, the driving sound also takes its cues from the driving situation at hand and the driver’s personal preferences. In the basic setting, BMW IconicSounds Electric employs a strikingly transparent timbre with spherical components to convey the basic character of an electrically driven BMW brand model. An immersive and pleasant atmosphere is created initially in the BMW i4 in COMFORT mode. But when the driver steps on the accelerator, the direct relationship between how the car is being driven and the sounds it makes is immediately revealed: the sound experience deepens as load and speed increase. In SPORT mode, in particular, the car’s aural spectrum is more dominant and powerful, the sound providing a constant commentary on the driving situation. Drive system processes are registered within milliseconds and acceleration, load changes or recuperation given a suitable acoustic accompaniment. Only when the vehicle is travelling in ECO PRO mode is the acoustic feedback reduced to nothing. Here, the silence of the drive system underscores the driver’s decision to adopt an ultra-efficient driving style.

In the version developed specifically for electrified BMW M models, the drive sound of the BMW i4 is charged with extra energy. Added to which, the differentiation between COMFORT and SPORT mode is especially strong. Overall, the drive system note displays a less harmonious but engagingly rousing and technical sonic profile. Acceleration sparks a rich intensification of the soundtrack’s development, authentically reflecting the car’s performance character. “When you press the pedal of an M car, you suddenly get goosebumps all over your body,” says sound designer Renzo Vitale. “We translated this feeling into a drive sound that expresses a fusion of superior power and flowing energy.”

Hans Zimmer and Renzo Vitale had already co-developed the driving sound for the BMW Vision M NEXT revealed in 2019 and the BMW Concept i4 presented the following year. Numerous learnings from this creative process have now been channelled into the design of the sound for future series-produced vehicles.

The new drive sounds developed as part of the collaboration with Hans Zimmer are expected to feature in the BMW i4 and BMW iX over the course of 2022. IconicSounds Electric comes as standard in the BMW iX and can be specified as an option for the BMW i4. In cars with earlier build dates, the new sounds can be imported retrospectively via Remote Software Upgrade, should the customer wish. The new spectrum includes one ready-to-drive sound and one stop sound, plus a driving sound which will be made available in the relevant version for BMW models and BMW M cars with electrified drive system.

Last edited by BMWGirlFL; 05-11-2021 at 08:26 PM..
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      05-10-2021, 08:22 PM   #3
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BMW M and Hans Zimmer co-develop the driving sound for electrified BMW M models




BMW M GmbH and Hans Zimmer co-develop the emotionally engaging driving sound for electrified BMW M models.

Munich.

The future of driving pleasure is electric, locally emission-free – and characterised by a typically BMW sporting flair expressed not only in dynamic talent, but also through an emotionally rich aural experience. BMW IconicSounds Electric brings an unmistakable sound portfolio to BMW models powered by a fully electric or plug-in hybrid drive system. The collaboration between composer and curator Hans Zimmer and Renzo Vitale, Creative Director Sound at the BMW Group, has produced a distinctive driving sound which customers will soon be able to experience in a version developed specially for electric BMW M cars. “Every BMW has its own character, which is reflected in the sound it makes,” says film music creator and Academy Award winner Zimmer. “So for the electrically driven BMW M models we have developed a driving sound which accentuates their emotional driving experience particularly vividly and ensures their performance can be felt with even greater intensity.”

Hans Zimmer had previously been involved in the development of an inspiring ready-to-drive sound for electrically powered BMWs which instils a sense of excitement at the prospect of electric driving when the Start/Stop button is pressed. The latest chapter in this collaboration covers drive sounds for the BMW iX and BMW i4, including a differentiated sound for the M-specification version of the BMW i4.

While the hush of electric driving offers an unprecedented level of comfort, the driving experience loses a degree of emotionality. This is where BMW IconicSounds Electric steps in to put smiles on the faces of customers keen to experience Sheer Driving Pleasure with all the senses. In the future, electric driving pleasure will be enhanced by acoustic feedback to every movement of the accelerator. Like the on-board driving modes selectable at the touch of a button, the driving sound also takes its cues from the driving situation at hand and the driver’s personal preferences. In the basic setting, BMW IconicSounds Electric employs a strikingly transparent timbre with spherical components to convey the basic character of an electrically driven BMW brand model. An immersive and pleasant atmosphere is created initially in the BMW i4 in COMFORT mode. But when the driver steps on the accelerator, the direct relationship between how the car is being driven and the sounds it makes is immediately revealed: the sound experience deepens as load and speed increase. In SPORT mode, in particular, the car’s aural spectrum is more dominant and powerful, the sound providing a constant commentary on the driving situation. Drive system processes are registered within milliseconds and acceleration, load changes or recuperation given a suitable acoustic accompaniment. Only when the vehicle is travelling in ECO PRO mode is the acoustic feedback reduced to nothing. Here, the silence of the drive system underscores the driver’s decision to adopt an ultra-efficient driving style.

In the version developed specifically for electrified BMW M models, the drive sound of the BMW i4 is charged with extra energy. Added to which, the differentiation between COMFORT and SPORT mode is especially strong. Overall, the drive system note displays a less harmonious but engagingly rousing and technical sonic profile. Acceleration sparks a rich intensification of the soundtrack’s development, authentically reflecting the car’s performance character. “When you press the pedal of an M car, you suddenly get goosebumps all over your body,” says sound designer Renzo Vitale. “We translated this feeling into a drive sound that expresses a fusion of superior power and flowing energy.”

Hans Zimmer and Renzo Vitale had already co-developed the driving sound for the BMW Vision M NEXT revealed in 2019 and the BMW Concept i4 presented the following year. Numerous learnings from this creative process have now been channelled into the design of the sound for future series-produced vehicles.

The new drive sounds developed as part of the collaboration with Hans Zimmer are expected to feature in the BMW i4 and BMW iX over the course of 2022. IconicSounds Electric comes as standard in the BMW iX and can be specified as an option for the BMW i4. In cars with earlier build dates, the new sounds can be imported retrospectively via Remote Software Upgrade, should the customer wish. The new spectrum includes one ready-to-drive sound and one stop sound, plus a driving sound which will be made available in the relevant version for BMW models and BMW M cars with electrified drive system.
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      05-10-2021, 09:21 PM   #4
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      05-10-2021, 10:22 PM   #5
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Interesting. I've only driven two EV's which featured sounds (Taycan and Mach-E) but honestly I was not a fan. I found in the Taycan its cool for 5 minutes than becomes a but too obvious that it isn't real and doesn't always match up with your inputs or what the car is doing. I think I'd just prefer a slight hum and more insulated/quiet car, but that's mainly because so far I think EV's are best suited towards commuter or comfort/luxury type cars rather than sports cars. There's just no way of recapturing emotion through sound in an EV in my opinion.
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      05-10-2021, 10:44 PM   #6
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Quote:
Originally Posted by stein_325i View Post
Interesting. I've only driven two EV's which featured sounds (Taycan and Mach-E) but honestly I was not a fan. I found in the Taycan its cool for 5 minutes than becomes a but too obvious that it isn't real and doesn't always match up with your inputs or what the car is doing. I think I'd just prefer a slight hum and more insulated/quiet car, but that's mainly because so far I think EV's are best suited towards commuter or comfort/luxury type cars rather than sports cars. There's just no way of recapturing emotion through sound in an EV in my opinion.
I drove a Taycan 4S last week. So different. Electric will be my choice when it's the only choice.
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      05-11-2021, 02:54 AM   #7
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No. Just no.
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      05-11-2021, 03:03 AM   #8
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Sad times ahead :-(
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      05-11-2021, 03:22 AM   #9
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Interested to see what's coming. Enjoy the ICE as long as you can boys and girls, these will be the last generation of it
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      05-11-2021, 03:43 AM   #10
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I listened to Porsche Elecrtic sound... it was such a shame for a nice car!

Now I listen to the E Sound of BMW. Why does BMW think anyone is interested in driving Starship?

I would like to get the option of different sounds, like the V8 from past generations... or just no sound.
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      05-11-2021, 03:56 AM   #11
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A bit like having sex with a beautiful robot I guess…get sick of it after a day
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      05-11-2021, 04:27 AM   #12
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Can't believe they paid Zimmer. Paid for a nice video. Probably paid someone to market the heck out of this. But the end result was... Meh.
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      05-11-2021, 07:48 AM   #13
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Quote:
Originally Posted by GrafThiel View Post
I listened to Porsche Elecrtic sound... it was such a shame for a nice car!

Now I listen to the E Sound of BMW. Why does BMW think anyone is interested in driving Starship?

I would like to get the option of different sounds, like the V8 from past generations... or just no sound.
though Hans Zimmer involvement makes me wait and see. everything he produced was epic
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      05-11-2021, 08:51 AM   #14
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BMW Will Offer An M Performance Version Of The i4 And This Is What It’ll Sound Like

BMW Will Offer An M Performance Version Of The i4 And This Is What It’ll Sound Like

https://www.carscoops.com/2021/05/bm...ll-sound-like/

Quote:
After the iX SUV, BMW will expand its EV lineup with the i4 electric sports sedan.

When the i4 was introduced in March, BMW stated there it will get an M variant. Unfortunately, they didn’t say much about it.

That’s starting to change as the automaker has now revealed what the M version will sound like. This is somewhat interesting as it’s the first all-electric M model and there was always the question of what an M Division-developed EV would sound like. Would the company just keep it silent or would they attempt to recreate the roaring exhaust of the M5?

The answer is neither as electric M models will have a unique sound that was created with the assistance of Academy Award-winning composer Hans Zimmer. The sound is teased near the end of the video and it’s an interesting noise that ‘builds’ in volume to suggest higher levels of power and acceleration. It also seems to incorporate its own version of a gear change.

While the noise probably won’t please the purists, BMW noted that while “the hush of electric driving offers an unprecedented level of comfort”, it also causes the driving experience to lose a degree of emotion. As a result, they’ve created a unique sound for electrified M models that is “charged with extra energy.”

BMW revealed that the sound will change depending on the selected drive mode and noted “acceleration sparks a rich intensification of the soundtrack’s development, authentically reflecting the car’s performance character.”

“Every BMW has its own character, which is reflected in the sound it makes,” said Zimmer. “So for the electrically driven BMW M models, we have developed a driving sound which accentuates their emotional driving experience particularly vividly and ensures their performance can be felt with even greater intensity.”

BMW didn’t say much about the car itself, but it’s presumably the 523 hp (390 kW / 530 PS) variant that can accelerate from 0-62 mph (0-100 km/h) in around four seconds.
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      05-11-2021, 12:32 PM   #15
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This is a reach BMW...
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      05-11-2021, 01:07 PM   #16
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Interestingly enough, this opens up a new level of modification that hasn't previously been available.

Agreed this is going to be bad regardless of that.
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      05-11-2021, 01:11 PM   #17
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Originally Posted by Karmic Man View Post
A bit like having sex with a beautiful robot I guess…get sick of it after a day
I hope that you at least recycled the robot when you were finished with it.
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      05-11-2021, 01:11 PM   #18
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Drove the Taycan Turbo S with the $500 (lol!) sound option. Loved it. The audible feedback helps make the driving experience better. Nothing like a V8 but still something.

Neighbor has an e-tron, and call me crazy but I actually love the space-ship noise it makes as it rolls down the street. I am in the minority with this comment, but I'm actually kind of excited to hear what electric powertrains might evolve to sound like over the years.
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      05-11-2021, 01:20 PM   #19
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Major brown sound... and not the good kind (RIP EVH)
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      05-11-2021, 02:11 PM   #20
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Same goes for the evolution of Formula 1 car sounds.

Missing those savage V10 sounds that managed to howl all the way to 19K rpm.



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      05-11-2021, 02:15 PM   #21
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Quote:
Originally Posted by RugbyBro View Post
Major brown sound... and not the good kind (RIP EVH)
More like brown note.
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      05-11-2021, 02:17 PM   #22
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I'll stick with the sound that an inline 6 at full scream makes lol
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